A digital banking client whose HQ is based in Dubai, is looking to hire a marketing manager for its Dubai headquarters. The role requires managing end to end digital campaigns with a data-driven approach that drives business value and objectives.
You will help develop the growth strategy, execution and optimisation of all marketing initiatives, with a special focus in digital platforms in your market. Through strong analytical skills and properly managed timelines, with the focus on maximising speed and effectiveness.
The marketing plan is to design and lead campaigns across all marketing channels including digital marketing, community, events, email marketing, content, offline marketing etc.
Design branding and implement and execute cross-channel marketing campaigns, and manage the work of our brand studio, agency and other external partners. Independently driving PR and communications, with impactful go-to-market launch strategies by owning development of audience strategy, value proposition, messaging, positioning, and PR strategies. Work closely with products, build tight relationships with key business, finance and tech journalists and commentators in top tier publications and channels and secure top tier coverage for the company across print, online and broadcast media.
You will need a degree in marketing or a related qualification and at least 5 years experience in the fintech, digital industries. Knowledge about the retail / business banking industry with a track record of marketing excellence. Creative brand management expertise, track record of success in B2C Marketing and you will have led a brand / marketing / growth team.
Salary being offered is very competitive with benefits.
If you wish to be considered for this new role, please email your current cv to vanessa.raine@ap-executive.com or call Vanessa Raine on +44 20 7660 1574
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